Thank you for visiting (the “Website”) and reviewing our Privacy Policy. Your privacy is important to us, and our policy is simple: we will not collect personally identifiable information about you when you visit the Website unless you choose to provide that information. This Privacy Policy does not describe information collection practices on other sites, including those linked to or from the Website.

2374444 Ontario Inc. (“2374444 ON”) is committed to respecting the privacy concerns of its visitors to 2374444 ON has created this privacy policy (the “Policy”) to establish guidelines that will govern the collection, use, protection and disclosure of the personal and non-personal information of its visitors.

2374444 ON collects three kinds of information from this Website: (1) your voluntarily provided personal information; (2) anonymous non-personal information; and (3) “cookie” based information.

(1) Personal Information: 2374444 ON does not automatically collect personal information, such as name, address, phone number, email address and other personally identifiable information, from its visitors (“Personal Information”). From time to time, 2374444 ON will collect Personal Information that is voluntarily provided by its visitors in filling out contest entry forms and subscribing to newsletters and other activities carried out on the Website.

2374444 ON will only collect and use such Personal Information solely for the purpose(s) disclosed by 2374444 ON at the time of collection and only after the visitor has voluntarily agreed to such collection and use, by clicking “I agree” on the online form or in writing if entering via faxed or mailed form. 2374444 ON also sometimes use email addresses that have been voluntarily provided by its visitors to respond to visitors who communicate with us, to inform winners of contests or to subscribe to newsletters. All emails from 2374444 ON to its visitors include instructions on how to discontinue receipt of emails, newsletters and other communication from 2374444 ON and visitors can discontinue such communication at any time. Email addresses from visitors who wish to discontinue receipt of 2374444 ON’s emails will be removed from 2374444 ON’s distribution list and data bases. All Personal Information that may identify a visitor and has been collected with the visitor’s consent by 2374444 ON is not disclosed in any identifiable form to any other party outside the company except for the fulfillment of the specific purpose identified to the visitor at the time of collection. However 2374444 ON may disclose such information in anonymous, aggregated and non-personally identifiable form to other parties for marketing, advertising or other purposes and to better understand visitor’s use of the Website. At any time, a visitor may send an email to to request that Personal Information be changed, removed or updated in 2374444 ON’s databases. Visitors should exercise caution when they disclosed personally identifiable information on bulletin boards or chat rooms on this Website or any other website. Such areas are accessible by anyone and may result in the visitor receiving unsolicited messages from other people and/or companies. Although 2374444 ON is committed to protecting the Personal Information provided to it by its visitors in compliance with this Privacy Policy, it cannot guarantee the security of information, whether personal or otherwise, that visitors disclose online to publicly accessible bulletin boards or chat rooms.

The Website is not directed to children under eighteen (18) years of age, and children under such age must not use the web site or services offered on it to submit any individually identifiable information about themselves.

(2) Anonymous Non-Personal Information: When visitors visit the Website, anonymous, non personal information about their visit is automatically collected. Such information may include the length and date of the visit, how the visitor navigated the Website, what pages the visitor viewed, the type of browser being used by the visitor, the type of operating system used by the visitor and the domain name of the visitor’s Internet service provider. 2374444 ON uses this Anonymous Non-Personal Information to track the success of its Website with its visitors and to better tailor the Website to visitors’ needs and interests. This Anonymous Non-Personal Information may be shared with other parties, such as broadcasters, advertisers, sponsors and partners.

(3) Cookie-based Information: 2374444 ON may use cookies on its Website. “Cookies” are pieces of information that a website transfers to a visitor’s hard drive for record keeping and identification purposes. Cookies are used to make the visitor’s use of a website easier by saving visitor preferences and passwords and to identify which areas of the Website are popular and which areas need improvement and how to target certain advertising to its visitors. 2374444 ON does not use cookies to collect personally identifiable information except in connection with a password protected online registration for a contest or newsletter or other service and only with the visitor’s informed consent. Visitors may visit the Website with its cookies turned off to avoid the collection of Cookie-based Information.

Protection of Visitors’ Personal Information: 2374444 ON protects the Personal Information it collects with appropriate technological, physical and administrative safeguards to protect it from unauthorized disclosure or use. Access to Personal Information collected by 2374444 ON is limited to authorized individuals and stored on its databases, which are protected by firewalls and are password-secured. 2374444 ON retains the Personal Information only for as long as is required for the purposes identified at the time of its collection and consented to by the visitor providing it or as otherwise required by law. Once Personal Information is no longer necessary for the purposes consented to by the visitor, it is 2374444 ON’s practice to delete it from its data bases or systems or make it anonymous.

Linked Websites: This Website may be linked to other websites. These linked websites are not under the control of 2374444 ON and are required to have their own privacy policies. Visitors should ensure that they read and understand how their Personal Information may be collected, used, and disclosed by the linked websites as 2374444 ON is not responsible for and shall not be held liable for any procedures, policies or activities of any websites linked to the Website.

Visitor’s Consent to Privacy Policy: By visiting and using this website, the visitor agrees to the Privacy Policy and the terms of use (“Terms of Use”) linked to this Privacy Policy. If you do not agree to the Privacy Policy do not use this Website or provide Personal Information to 2374444 ON. If you wish to amend, update or remove the Personal Information already provided, contact

Accountability: 2374444 ON takes its commitment to securing privacy very seriously. From time to time, 2374444 ON may amend or update this Privacy Policy to comply with visitor concerns, best practices and/or the law. 2374444 ON has appointed a member of its management team to act as 2374444 ON’s Privacy Officer and who is responsible for reviewing, approving and administering this Privacy Policy and 2374444 ON’s commitments hereunder. If you have any questions, concerns or comments, feel free to contact the Digital Media Manager at or by telephone: 416-756-2404 ext 4501 or in writing at: Where Cool Came From c/o Stornoway Productions / 105 Gordon Baker Rd., Suite 800 / Toronto ON M2H 3P8